‘Sustainability’ is a buzzword across every industry. We’re all trying to do our part to create a better, greener, and more sustainable future by cutting down on waste. Concerns around sustainability and climate change are leading to new consumer behaviors. Over 40% of customers are choosing brands because they prioritize eco-friendly practices with 80% willing to pay more for these products.
If you’re selling custom wallpaper, dropshipping is the solution to your sustainability problem. Dropshipping is a more sustainable business model as it reduces your carbon footprint by limiting your number of shipments and completely removing excess inventory. At Fancy Walls, our high-quality wallpaper is PVC-free and can be shipped to your customers in bespoke, eco-friendly packaging.
We’re sharing everything you need to know about how dropshipping is the most sustainable way for digital art and online brands to sell custom wallpaper. Dropshipping your wallpaper designs is better for the planet and your business operations.
The Environmental Impact of Traditional Wallpaper Stores
Selling custom wallpaper the traditional way isn’t easy. It requires you to invest in inventory up-front, which can lead to overproduction and a larger carbon footprint if your entire inventory doesn’t sell. While there’s a financial cost to this business model, there’s also an environmental cost.
Printing more custom wallpapers than you need leads to wasted packaging, underutilized materials, and higher transportation emissions. You’ll also be paying and operating storage spaces to maintain your inventory, leading to higher energy usage.
Switching to a dropshipping model eliminates this waste. Your custom wallpaper will be printed on demand, using only the exact materials and packaging required for each order. There’s no need to invest in inventory up-front, removing the need to produce excess products or lowering your carbon footprint by eliminating inventory storage.
When you choose a dropshipping model, your custom wallpaper is manufactured and shipped directly by the supplier. It reduces the product’s carbon footprint as it takes only one journey directly to your customer, rather than going from your supplier to your inventory storage, before going to the customer.
Dropshipping is a more sustainable alternative to traditional wallpaper stores. You can attract eco-conscious customers and promote your brand as a sustainable alternative to mainstream wallpaper companies.
How Dropshipping Wallpaper is More Eco-Friendly
What makes dropshipping custom wallpapers more sustainable is that it removes upfront production and inventory. Whether you’re a digital artist launching your first online store or an art gallery seeking new income streams, custom wallpaper is more eco-friendly when you choose dropshipping.
Demand for custom wallpaper can fluctuate, especially if you’re creating seasonal wallpaper designs or targeting a niche market. While Halloween wallpaper designs may not sell year-round, the rustic farmhouse aesthetic could be your best-seller. It’s hard to accurately predict the right inventory levels for custom wallpaper. Working with a dropshipping wallpaper supplier removes the guesswork.
You’ll reduce production waste as your supplier will only manufacture your custom wallpaper design when a customer makes an order. At Fancy Walls, we have a 1-week delivery guarantee for custom wallpaper orders to customers in Canada, the EU, and the United States. Our API can be easily integrated into Etsy, Shopify, and WooCommerce stores to automate your order fulfillment and provide real-time tracking information.
Dropshipping your custom wallpaper is a form of ‘on-demand’ production. Our wallpaper is priced per square foot, allowing your customers to order exactly how much they need, further reducing waste and overproduction.
Promoting sustainability is crucial to developing a long-term brand and scaling your online store. Dropshipping is a win-win by removing the up-front cost of buying inventory while eliminating overproduction and resource depletion with a lower carbon footprint. Customers are willing to pay almost 10% more for sustainable products, helping to maximize the profitability of your custom wallpapers.
Creating a More Efficient Supply Chain with Dropshipping
The sustainability benefits of dropshipping come from how this business model produces a more efficient supply chain. There’s no need to invest finances, energy, and resources into maintaining a warehouse or producing inventory.
Using automated dropshipping with our API improves efficiency and reduces human error, ensuring that the correct custom wallpaper is manufactured to your customer’s chosen specifications. Working with an eco-conscious manufacturer, like Fancy Walls, ensures each stage of the supply chain is as sustainable as possible.
Dropshipping is a more financially sustainable model for digital artists, wallpaper designers, and interior design companies. There are low upfront costs by removing the initial investment in inventory and storage with no risk of being left with unsold inventory and unrealized investment.
After you create a custom wallpaper design, the rest of the supply chain happens passively. Your chosen dropshipping supplier will manufacture and ship your custom wallpaper directly to the customer. Printing on demand delivers a seamless customer experience, maximizing your profit margins by leaving you with minimal overheads. Instead of paying for a physical store, packaging, shipping, and inventory, your main expenses will be related to maintaining your e-commerce store.
Dropshipping offers a more sustainable way to scale your online business, empowering you to expand your portfolio with new designs without negatively impacting the planet. You can grow your e-commerce store by collaborating with other artists and businesses using the print-on-demand model for maximum efficiency.
How Customers Are Becoming More Eco-Conscious
Environmental consumerism is set to become one of the biggest trends. Choosing wallpaper isn’t like buying a new pair of sneakers or your morning latte. Customers are more likely to debate their choices and consider different wallpaper brands to choose a company that aligns with their values and aesthetics.
Dropshipping your custom wallpaper allows you to attract these eco-conscious customers and position your online store as an eco-friendly brand. Don’t underestimate the selling power of going green. Promote the sustainability of dropshipping your wallpaper throughout your marketing strategy and across your online store.
Dropshipping reduces the carbon footprint of your product. At Fancy Walls, we offer international shipping for our print-on-demand custom wallpapers. You can attract eco-conscious customers from around the world without worrying about the headache of international shipping.
Looking to make sustainability a cornerstone of your custom wallpaper business? Join an environmental initiative to plant trees for every sale you receive with an API like Ecologi.
Dropship Your Custom Wallpaper Designs with Fancy Walls
Do your bit for the environment and maximize the potential of your custom wallpaper designs by choosing dropshipping. Our team at Fancy Walls will guide you through the process of joining our dropshipping program, from understanding our API to choosing your bespoke packaging.
Establish your brand as an eco-friendly wallpaper company and scale sustainably with Fancy Walls. Learn more about our dropshipping program and try our print-on-demand wallpaper creator today.